Life in the Slow Lane

Contemplating life, faith, words, and memories

Tag: Publishing and Marketing

Return from Lenten Leave from Social Media and a Visit from a Social Media Guru — April 13, 2015

Return from Lenten Leave from Social Media and a Visit from a Social Media Guru

/Sherrey Meyer/15 Comments
Google Images via treecommunicacion
Google Images via treecommunicacion

On February 16th I announced my intention to honor the Lenten Season by stepping away from social media. I began my “leave-taking” on February 18th. I returned last week having been away for a total of seven weeks. Here’s what I can share with you:

  • I do not regret one minute away from social media.
  • I breathed easier, wrote more, spent more time with my family, and found rich blessings in everything I saw and heard.
  • I missed my social media connections, and I found myself thinking about taking a “peek.”
  • I enjoyed a few days writing in unbroken time and solitude at the Willamette Writers Writing House; more about this in a future post.
  • I delved into books dealing with the legal aspects of the writer’s life, the intricacies of grant and fellowship application writing, traveled the writing journey of William Least Heat Moon in his new book, Writing BLUE HIGHWAYS: The Story of How a Book Happened, and finally read Anthony Doerr’s All the Light We Cannot See.
  • Together, Bob and I focused on the Lenten message in our morning devotionals.
  • Bottom line, I relaxed a lot.
Frances Caballo
Frances Caballo

And then one day I stepped outside my usual box called “Comfort Zone” and emailed my friend (and probably yours too), Frances Caballo, the mastermind behind Social Media Just for Writers. My email had one purpose behind it. Ask Frances to help me!

I have always stumbled along creating my blog, creating accounts on several social media sites, attempting to understand what I’m doing on each of those sites, and questioning if my blog was as user-friendly as possible. One of Frances’s many talents and services is analyzing social media profiles and pages and providing you with a written assessment and the next steps you should take. I knew I needed Frances to work with me to improve.

Frances looked at each of my social media accounts and my website, within several days provided me a typewritten assessment with suggestions about social media and my site. Her tips were outlined with clarity and the benefit of technological experience I don’t have. I am a happy social media camper and blogger now. Because of Frances, I’m moving through my postings to each account with ease, scheduling using HootSuite and Buffer, and I’ve updated my blog. Here’s a testimonial from me on Frances’s site.

And now here’s a word from Frances:

I can take a more in-depth look at your social media. For $297, I will examine your social media profiles and pages closely and write an assessment and next steps for you to take.

Your audit will include a complete review of:

  • Your Facebook page posts and About Section
  • Keyword placement on your LinkedIn profile and a general review
  • Analysis of your tweets and tips to improve engagement
  • Suggestions on how you can get more out of Google+
  • A review of your Pinterest account with suggestions for new boards
  • A review of your website and blog with ideas for improving them

Perhaps you already have someone like Frances working with you on these issues. However, I am so pleased with the work Frances did I could not help giving her a shout out on my blog.

5 People and 2 Sites You Should Follow — September 11, 2014

5 People and 2 Sites You Should Follow

/Sherrey Meyer/21 Comments

Writers and bloggers need resources to aid in getting their ideas into context attractive to their followers. In order to find these resources, we could spend hours surfing the Internet to find those people most helpful to our brand, blog, or book. The following five individuals and two sites are resources I follow consistently. I hope you find something helpful among them.

1. Frances Caballo of Social Media Just for Writers

Frances Caballo
Frances Caballo

“Social Media Just for Writers was named as one of the top 30 websites for independently published authors by Penny Sansevieri of Author Marketing Experts, Inc.”

“This website will help you to get your writing in front of more readers who would love to know about your books. You’ll learn how to use social media efficiently and effectively, and you’ll learn about new applications, best practices, and tips that will help you reach your marketing goals.”

(quoted from About page of Social Media Just for Writers)

2. Dan Blank of We Grow Media

Dan Blank
Dan Blank

“I have had the privilege of working with hundreds of writers, helping them share their stories and connect with readers. Some of these folks are bestselling authors, with millions of books sold, while others are first time authors, and many more are somewhere between those two points.”

“…I’ve worked with hundreds of authors, and some of the most amazing organizations that support writers.”

(quoted from About page of We Grow Media)

3. Gretchen Louise, Connoisseur of Words and Code

Gretchen is a treasure trove of tech tips, social media tips, suggestions for maintaining an easy-to-work-with inbox, and more. Read some endorsements I found on her site:

Gretchen Louise
Gretchen Louise

“I like to think I’m fairly computer savvy, but there are some aspects of WordPress that really freak me out! Gretchen took my vision and was able to make anything I wanted happen. All I had to do was ask!”
-Kalyn Brooke, Creative Savings

“I really can’t say enough good things about Gretchen…she is professional, helpful, kind, and a coding superstar! She customized a theme for my site and it looks amazing. I felt completely confident that she would make my site look beautiful and work flawlessly, and I was right! She is a wonder.”
-Kelly, The Pretty Bee

4. Angela Ackerman and Rebecca Puglisi at Writers Helping Writers

Writers Helping Writers, formerly known as The Bookshelf Muse, is hosted by co-authors and co-bloggers, Angela Ackerman and Rebecca Puglisi. Together they have written “bestselling triplets, The Emotion Thesaurus, The Positive Trait Thesaurus, and The Negative Trait Thesaurus.”

From their About page, “Our mission is simple: offer help and support as much as we can. This site has many different tools and resources for writers, editors and teachers, so poke around and enjoy!”

5. Joel Friedlander, The Book Designer

Joel Friedlander
Joel Friedlander

Joel Friedlander, better known as The Book Designer, offers practical advice to help writers in producing better books. The following quote sums up Joel’s philosophy:

“Writers change the world one reader at a time.  But you can’t change the world with a book that’s still on your hard
drive or in a box under your bed.”

Joel’s blog is filled with resources and tools to help you decide how you want to publish your book and to teach you the ins and outs of self-publishing should you choose to follow that route. The author of many books on the subject of publishing and with a background in the field, Joel’s expertise is priceless.

6. Writer Unboxed

In 2006 aspiring novelists Therese Walsh and Kathleen Bolton collaborated to dissect complex books and movies. After their second rejection, they decided to create a site where they could state their opinions with no possibility of rejection, except possibly from readers. Writer Unboxed was born. With a list of contributors too long to share here, the articles posted in Writer Unboxed always bring something to the reader useful, educational, and resourceful. It is a site I recommend to all aspiring writers.

7. Writers Digest

writers digest
writers digest

Writers Digest, the site, is a one-stop shopping experience for the writer. With everything from books, magazines, downloads, conferences, workshops, classes, webinars, tutorials, blogs, competitions and resources, this site is like an online shopping and educational experience rolled into one. Writers of all genre will find something to suit their needs and competitive spirits. With a subscription to the newsletter, you’ll receive a list of 101 websites for writers, more than I’ll ever be able to list here. (That doesn’t mean you won’t need to continue to read my blog! Or subscribe to my newsletter.)

These are some of the folks I rely on for information and leads as I write my book. Of course, there are many others as well. However, I encourage you to take some time to visit each of these if you haven’t already. I think you’ll find something valuable.

What about you? Do you have favorite sources of information online you could share with us?

Barcelona Calling by Jane Kirkpatrick {A Review} — April 15, 2014

Barcelona Calling by Jane Kirkpatrick {A Review}

/Sherrey Meyer

Today I’m posting a review of Jane Kirkpatrick’s novel, Barcelona Calling, on my faith blog, Sowing Seeds of Grace. Although this book is not in keeping with other topics I review or post here, the subject matter directly relates to the experiences of most, if not all, writers at some time in their writing life.Because I respect Jane Kirkpatrick as a friend, mentor and fellow writer, I wanted to share this light-hearted, witty, tiny bit of romance novel with you as the writing references Jane makes are true to her teaching methods and skills. To get a taste of Barcelona Calling follow this link to read my full review or I’ve offered a short blurb below.

Synopsis

How far will Annie go to become famous?

Annie Shaw’s dreams are far from simple: become a famous author and fall in love. But she’s in trouble after quitting her day job to write full-time. While her first novel was successful, her second novel tanked; and her new editor wants her to rewrite the ending of her latest work to ensure this one is more successful. In order to pursue love, fame, and the elusive “bestseller,” Annie relocates to Chicago, acquires a rambunctious dog, and participates in antics better suited to a television reality show than real life.

Can Annie’s best friends help her achieve her dreams of fame without destroying her future? And what about the love she gave up in Barcelona who wants her to return to him?

My Thoughts:

I have long been a Jane Kirkpatrick fan. When I picked up Barcelona Calling at a writers’ conference I was attending and Jane was co-leading, the synopsis surprised me.

Jane’s underlying themes are usually strength, courage and compassion with a lovely sprinkling of faith and humanity. Almost everything Jane has written to date has been written from the historical perspective of the Native Americans living in the Pacific Northwest, those people exploring and settling in the same region, strong women making strides in the world, events of a few decades ago in Oregon when a cult took over some land and what happened later, plus her own story of homesteading in Oregon. What was she doing writing a novel about romance and a young woman writer, I questioned to myself?

Obviously she was stepping outside the box and my curiosity got the better of me. I purchased the book, Jane autographed it for me, and I put in my bag. Until recently I had actually continued placing it behind other books I wanted to read. Then, looking for a change of reading pace, I picked it up. I’m so glad I did!

The things I learned from a writer’s perspective and about Jane were worth the price of the book and more. Jane lays out beautifully the life of the emerging writer. She takes the ups, downs, rejections, tears, joys and successes and tosses them lightly like a grand summer salad full of freshly picked fixings from the garden.

If you want to read more, here’s the link again.

How to Sell Your Memoir: 12 Steps to a Perfect Book Proposal by Brooke Warner | A Review — December 2, 2013

How to Sell Your Memoir: 12 Steps to a Perfect Book Proposal by Brooke Warner | A Review

/Sherrey Meyer/15 Comments
Image via Goodreads
Image via Goodreads

How to Sell Your Memoir: 12 Steps to a Perfect Book Proposal

By: Brooke Warner
Publisher: She Writes Press
Published: October 25, 2013
Genre: Nonfiction
Source: Author

Synopsis: How to Sell Your Memoir: 12 Steps to a Perfect Book Proposal offers memoirists an easy-to-follow formula to create a winning book proposal that will attract agents and editors. Brooke Warner is a former acquiring editor and current publisher who breaks the nonfiction proposal into three editorial components and three marketing components. This ebook includes a section about platform-and an explanation of why memoirists need one and how they can build one-as well as real samples from authors who have sold their memoirs to traditional publishers off their proposals. Find easy-to-follow templates and smart tips for navigating agents and publishers, along with best practices memoirists can’t afford not to know!

(Synopsis from Goodreads)

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My Thoughts:

With a memoir well on its way to completion, I’ve been muddling over what does a writer does once the manuscript is complete, when you believe it’s really ready for the hands of a publisher.

When the opportunity arose to review Brooke Warner’s newly released book, How to Sell Your Memoir: 12 Steps to a Perfect Book Proposal, I signed on to help spread the word about it. Little did I know that a majority of my questions would be answered while I read the book.

Warner succinctly and with clarity provides a step-by-step guide to what a memoirist needs to do in order to place his/her manuscript on the correct pathway to publication. Leaving nothing to chance, she provides tips set apart in such a way that it is easy to thumb back through the book and easily spot them. Here’s an example similar to what you’ll find in Warner’s book:

TIP: THINK OF YOUR BOOK PROPOSAL LIKE A BOOK REPORT YOU WOULD HAVE DONE IN GRADE SCHOOL. IT NEEDS A TITLE PAGE AND A TABLE OF CONTENTS SO THE READER OF THE PROPOSAL KNOWS WHAT THEY CAN EXPECT TO FIND, AND SO THEY CAN SKIP AHEAD IF THERE’S SOMETHING SPECIFIC OF INTEREST TO THEM.

Additionally, Warner provides other best practices information with each chapter. These are extremely well written and easily understood. Samples of each phase are provided, including query letter, components of proposal, marketing research, etc.

Sprinkled along the way are resources Warner believes beneficial to the writer new to the marketing and publishing aspects of book publishing.

Her writing and format are both good examples of what agents and publishers will likely be looking for.

Considering the short length, 88 pages of text and tips, Warner answers all of my questions to date and has demystified the issues of platform, query letters, book proposals and more.

My Recommendation:

I cannot recommend this book strongly enough for people writing memoir who may be reaching that point where issues surrounding marketing and publishing begin to come into focus. This is by far one of the best examples of a “how to” book which clearly maps out the process for you.

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Meet the Author:

Image via Amazon
Image via Amazon

Brooke Warner is the founder and president of Warner Coaching Inc., where she specializes in helping writers get published. She is also the publisher of She Writes Press. In her thirteen years in the publishing industry, including seven-plus years as an acquiring editor at Seal Press, Brooke shepherded over 500 books through the publication process. Her expertise is in traditional and new publishing, and she is an equal advocate for publishing with a traditional house and self-publishing. Brooke’s website, www.warnercoaching.com, is the recipient of an award from the Association of Independent Authors for Best Website for Independent Authors. She sits on the board of the National Association of Memoir and She Writes. What’s Your Book? is her first book and she’s proud to be publishing on She Writes Press. Warner lives in Berkeley, California, and works remotely with clients nationally and internationally.

Other places to connect with Brooke Warner:

Facebook: facebook.com/warnercoaching Twitter: @brooke_warner She Writes blog: http://www.shewrites.com/profiles/blog/list?user=1resr57ciyxus YouTube: youtube.com/warnercoaching Pinterest: pinterest.com/warnercoaching

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UP NEXT: Coming soon we’ll take a look at how to choose stories you’ll include in your memoir.